Tesora
New Business Launch Package
Tesora jewellery required a new name, logo, style identity, colour palette, and imagery to create a fresh brand for launch in the New Zealand marketplace.
Research and evaluation of brand story
Logo variations (primary and secondary)
Logo with tagline variations (across colours and formats)
Brand type direction (primary and secondary)
Colour palette
Stock image library
Website design
Brand Quick Guide to support roll-out new brand in-house
Ongoing brand consultancy as required (packaging, collateral, etc.)